Formula Indie Sessions _ Interview with LoveRoxx
What is your earliest memory connected to music?
I grew up with siblings much older than me, so music was always around from an early age.
I remember listening to very different artists in the same household, from Linkin Park and Avril Lavigne to Nirvana, David Bowie, and Queen.
That variety shaped the way I hear music to this day.
How did your passion for creating music begin?
At first, music was just something I listened to, but eventually it became a way to express things I couldn’t fully put into words.
I started writing songs and later joined a local band as a guitarist and vocalist, which taught me how powerful simple, emotional songs can be.
What’s the story behind your current music project?
LoveRoxx began as a question.
Could melody-focused, emotionally intense music still work when the voice itself is digital?
This project is my way of exploring that idea while staying true to band-driven songwriting.
How would you describe your sound to someone who has never heard your music before?
It’s pop punk and emo-inspired music with a strong band feel, but sung by a vocal that sits between human and machine.
The sound is energetic, emotional, and intentionally imperfect.
What is one thing you’ve learned that completely changed the way you make music?
If the chorus isn’t convincing, the song doesn’t matter.
I always start writing from the chorus, and if it doesn’t feel undeniable, I don’t move forward.
What tools, instruments, or software are essential in your creative process?
I work out of a small bedroom studio, using Studio One as my main DAW.
Alongside software tools, I also rely on analog-style compressors and EQs inspired by classic gear like the 1176, LA-2A, and 1073.
Guitar-based songwriting is still at the core of everything I do.
Which indie artist or song are you loving right now?
It’s hard to name just one, because there are so many artists who continue to influence and inspire me in meaningful ways.
I’m especially drawn to musicians who care deeply about melody and emotional clarity rather than trends.
Those kinds of artists constantly remind me why I started making music in the first place.
How have your personal experiences influenced your music and artistic vision?
Many of my songs are built around the idea of suppressed emotions.
For much of my life, things didn’t go the way I wanted, and music became a place where I could express what couldn’t be said openly.
That tension is still at the heart of my writing.
What emotions or messages do you hope listeners take from your work?
I hope listeners feel understood.
If someone hears my music and feels less alone with their emotions, that connection means everything.
What’s the most important lesson music has taught you so far?
Music taught me that progress usually comes from consistency rather than sudden breakthroughs.
Writing many imperfect songs is still part of moving forward.
What is a dream venue or festival you would love to perform at?
Any place where people come primarily to connect emotionally with the music.
The atmosphere matters more to me than the scale of the venue.
If you could collaborate with any artist, past or present, who would it be and why?
If I could choose, I’d love to have Hayley Williams from Paramore sing one of my songs.
Her voice carries both strength and vulnerability, which aligns closely with the emotional core of my songwriting.
Where can our listeners follow and support your music? (Website,Spotify, IG, links)
You can find LoveRoxx on YouTube and major streaming platforms.
YouTube is the best place to experience both the music and the visual side of the project.
YouTube https://www.youtube.com/@LoveRoxx
Instagram https://www.instagram.com/loveroxx_music/
X https://x.com/LoveRoxx_music
Looking toward the future, what’s your dream for the next chapter of your musical journey?
I want to continue refining my songwriting while expanding the sound through live musicians and new production approaches.
Each release should feel more focused and emotionally clear than the last.
What do you hope listeners will discover about you along the way?
That this project isn’t about perfection or technology.
It’s about finding a melody that finally says what couldn’t be said before.
